Unique Selling Points – Separating Sales Leaders from the Pack

This EIU report, sponsored by Qlik, draws on a 2015 global survey of 550 senior sales executives, desk research and interviews to examine the way in which companies manage the sales process and whether the use of technology - specifically analytics - makes them more effective at selling.

Key findings:

• Sales performance is a clear priority – but companies need data to support it
• Sales outperformers have the best access to data – and use it
• Businesses value data accuracy and integration – but don’t always get it
• Sales leaders bring analytics into the C-suite

Register now to see how leaders are getting a competitive edge.