How B2B SaaS Companies Benefit from Offering Native Integrations
With the number of marketing and sales cloud applications exploding, organizations can now find a niche or general cloud application for pretty much every business process. And they just keep coming. The B2B SaaS marketplace is growing both because companies are regularly introducing new solutions and customer demand, along with adoption, is accelerating.
There's no longer a single best tool for each business process nor a single platform for all of them. Instead, organizations are taking a best-of-breed approach – combining multiple sales and marketing applications and building tailored app stacks. That's because their users expect seamless, native integrations that will help them.
Discover five automation flows that you can create and natively embed into your b2b SaaS platform – all from Blendr.io, a Qlik company.